PAMPLEMOUSSE

Pamplemousse (French for grapefruit) is a Ride BC volunteer built mountain bike trail in Squamish. The trail branding is fun and approachable - a refreshing take for a black trail.  To raise money for trail maintenance we partnered with Howe Sound Brewing to to create a beer and give back to the trail. Each 6 pack donates $2. The beer blew all sale prediction out of the water and more batches are being brewed as we speak.